Welcome readers ("s" added in what was certainly misguided optimism)! I am writing this post, in fact, this entire blog, to satisfy the requirements for LIS 401 Project 3.03. In short, the assignment requires students to write a blog discussing social media. Let us begin with a bit of good old fashioned compare/contrast.
The two forms of social media that I have the most experience with are Facebook and Twitter. While I have personal accounts with both platforms, I seldom log on to twitter (however I believe that my settings automatically post to Twitter whenever I post to Facebook). I prefer Facebook for several reasons, the most persuasive of those is the fact that I rarely have a thought that can be summed up in 140 characters or less. Facebook allows its users (sometimes to my chagrin) to post long, rambling updates on the status of their cat's last meal without a concern that they will be forced to leave some detail out in the interest of brevity. For some users of social media, the succinctness required by adhering to a character limit is
exactly what they want. In fact, there seems to be an entire generation of internet users that has sprung up wanting to press as few keys as is humanly possible. These users have done for the acronym what decades of military brass failed to do: they made abbreviations cool. The micro-blog (as some refer to tweets/twitter) also caters to our now infamous eight second (If you can hold out long enough to read the whole thing, the New York Times published an interesting opinion piece on our newly foreshortened attention span, down from twelve seconds https://www.nytimes.com/2016/01/22/opinion/the-eight-second-attention-span.html) attention span. I had to google it, but TL;DR is a thing, and Twitter plays into it beautifully.
Facebook and Twitter both allow users to share photos and videos, and on both platforms that sharing is very easy. In my opinion, that is where the similarity between the two end. Facebook offers far more than just a chance to connect with friends and family using stale memes and selfies. Many users take advantage of the Facebook marketplace to buy and sell items locally. Facebook has become a place where a person can make friends, order a pizza, buy a dog, track down a high school crush, bully that kid from work with the acne, and watch funny cats without ever looking up from his or her phone!
Also, I find Twitter to be far more impersonal. It's practically anonymous with users having Twitter handles instead of using their first and last name as is usually done of Facebook and LinkedIn. Despite this, users often report using Twitter to "connect" with people they wouldn't encounter during the course of their regular, work-a-day lives. For example, a lowly librarian from a tiny, midwestern town could retweet a microblog from Dwayne "The Rock" Johnson, and have that tweet liked by the president of the United States! What a magical world we live in!
Despite my cynicism, I have used twitter for work on numerous occasions. Social media, for all of its ills, has a place in library work. Before we hired a new adult services librarian, I took over the library's facebook page for several months. It is a remarkably effective tool for getting patrons in to the library. The calendar feature does wonders in helping busy patrons remember upcoming programming events. I've went so far as to create a Facebook page specifically for Moms Club. This is a program that I conceived and run. It meets the first Tuesday of every month, but my patrons would still forget if it wasn't for the Moms Club Facebook page. As moms with Facebook join the group, I add them to the group message I created. Using Facebook messenger moms can ask what the agenda is for the meeting, let me know if they are ill, find out if it is their turn to bring a snack, and much more. Many have also been able to maintain connections with moms who have moved away. Many organizations use Facebook to spread information, including IUPUI. For example, the most recent post is a reminder informing students of Fall Break, which I hadn't even considered until reading the post. Perhaps that is why I am getting very little back from staff in terms of the day's correspondence (see how useful Facebook is!).